Engaging potential customers online is more important than ever. This course will teach you how to connect to prospects after they Google your product or service, as well as the tools and insights to then build an ongoing relationships with them using Social Media as a vehicle. Bridget Gibbons of Gibbons Digital Consultants will guide you on how to: set-up a Social Media Strategy, turn casual consumers into loyal customers using Twitter, Facebook, LinkedIn, Google+, Pinterest, YouTube, Flickr and blogs, create engaging content, attract and retain new customers, strengthen relationships with existing customers and grow your business
About the Instructor: As CEO of Gibbons Digital Consultants, Bridget Gibbons brings more than two decades of business, technology, human resources and marketing experience to her role as a social media strategist. She and her team help companies across a wide variety of industries in the tri-state area leverage social media as a business development tool by providing a full range of services from comprehensive, long-term strategy to daily presence management on all social media channels. Bridget is a sought after speaker and educator, presenting to networking groups and teaching continuing education classes on all aspects of social media. www.gibbonsdigital.com
COST: $50 / W@tercooler Members, $40 / Register
